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Founder + operator
With me, it's one contact. No red tape.
I run your paid media and build the tools around it myself. If the work is outside my scope, I'll tell you on the first call.
The short version
Why I work on my own
I led paid social at Cox Enterprises for six years, running dozens of campaigns across dozens of accounts at once, then planned digital investment for agency clients as a senior media manager at 22squared. Every account I have picked up since needed the tracking fixed before it needed strategy, and every one had a pile of busywork between the tools that nobody was automating.
At an agency, you have all these different calls and so many people. I wanted a more direct relationship. I fix the measurement before moving ad budget, and I build tools for the work that keeps repeating around the account.
Full time on Just Blake Media since September 2025. Marietta, Georgia. No employees, on purpose.
Who I am wrong for
I'd rather say no now than take the work and underdeliver.
- You only run Google search. Meta and LinkedIn are the core, and I do not sell search as a standalone service.
- You want one person doing content and paid media together. That is two jobs, and the second one suffers.
- You need someone in your office every week. I am in the account every week, which is a different thing.
- You spend under $10,000 a month on ads. A direct management retainer is the wrong shape. I'll tell you what I'd do instead.
- Background
- Six years leading paid social at Cox Enterprises. Senior media manager, 22squared.
- Platforms
- Meta, LinkedIn, Snapchat, Pinterest. GA4, GTM, Conversions API.
- Clients
- Property management, nonprofits, professional services, B2B, wholesale retail.
- Where
- Atlanta metro and the Southeast first. Remote anywhere.
- Community
- AI Collective Atlanta, Marketing AI Pulse, Atlanta Jewish Marketing Network.
How I work
What you can hold me to
Tracking before budget
No budget moves until the measurement is trusted. Every account, every time.
Created paused
Anything that spends, sends or publishes waits for a person. The system proposes with the dollar impact. You confirm.
A number and the reason
Reports say what happened and why, in a form you can forward. Not a dashboard screenshot.
Reconciled to your data
The platform's count gets checked against your own sales or lease data before anyone trusts it. When they disagree, that is the finding.
No on the first call
If I am the wrong fit, you hear it on the first call instead of the third, and you leave with a name who is right.
Tell me what you are trying to fix.
I'll tell you whether I can help and what I would check first.